Written Tips that help:
If you're a seller on Pillar looking to improve your website's checkout page, here are some tips to optimize it:
Keep it simple: A cluttered checkout page can confuse and frustrate customers. Keep it simple and easy to navigate. Make sure the necessary fields are clearly labeled and visible.
Offer discounts: Discounts are a great way to incentivize customers to complete their purchase. Consider offering a discount code on your checkout page, particularly for new customers or those who have abandoned their cart. This can increase the likelihood of a sale and also encourage customers to return in the future.
Use clear and concise language: Avoid using complicated jargon or confusing language. Use simple and straightforward language that is easy to understand.
Include customer reviews: Including customer reviews on your checkout page can help build trust and confidence in your products. Positive reviews can also act as a form of social proof and persuade potential customers to complete their purchase. Make sure to showcase reviews prominently on your checkout page.
Make it mobile-friendly: With the growing number of mobile users, it's important to make sure your checkout page is optimized for mobile devices. Make sure it's easy to navigate and all the necessary fields are visible.
By following these tips, you can optimize your checkout page and improve your customer's buying experience.